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Client: 24 Hour Fitness

Description: Retouching for National Campaign

Software: Photoshop and Illustrator

Production Notes: The creative director provided negatives for this project. This was scanned in RGB using the Primescan D 7100 Vertical Drum Scanner. We captured a full scan to keep the detail in his shirt and skin. I adjusted the color with curves and cleaned up the scars and the motion blur on his arms and neck. I made a new tatoo in Illustrator and wrapped it on his arm.